In this episode, you get to experience a real come-back story of PrimeWay Federal Credit Union returning from the brink of collapse to becoming one of our industry's highest performing credit unions. We invited PrimeWay's CEO (and CU Times' CEO of the Year) Annette Zimmerman on the program for all the details of this amazing story of perseverance and success.
There a ton of takeaways in this conversation with Annette, so sit back and take notes for all you credit unions that want to turn around your operations and excel for your members. A wonderful story, indeed. Enjoy!
Mike Lawson, Host
Married to a most gorgeous and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.