WEBINAR
Unlocking growth for credit unions: How transaction data is driving member engagement and deposits
Monday, September 30, 10:00 - 11:00 a.m. (PST) Join Bud’s Account Executive Corey Horr, Great Lakes Credit Union COO Elizabeth Osborne, and Akoya's Growth Keith Pfirrman for an engaging live webinar exploring how transaction data can unlock growth, drive member engagement and maximize deposits for credit unions internationally. This free webinar will explore how credit unions can capitalize on the plethora of transactional data they already hold to drive financial well-being and clarity across their member base and stimulate deposit growth. Ready to unlock data-driven insights and transform how your credit union engages members? Register today! Speakers: Corey Horr, Account Executive at Bud Financial Corey Horr joined Bud as an account executive in 2022, arriving with over 10 years of experience in financial technology. Corey is passionate about delivering innovative and disruptive solutions to the financial services industry and has a particular interest in consumer financial health and wellbeing. Elizabeth Osborne, COO at Great Lakes Credit Union Elizabeth Osborne is an experienced operations and information technology leader based in the greater Chicago area, with a solid background in the Credit Union and banking industries. With a track record of success, she has held prominent roles such as Chief Information Officer (CIO) in Community Banking and Business Integration for Mergers and Acquisitions (M&A) for a regional bank. She was recently recognized by American Banker as one of the “Most Powerful Women in Credit Unions” (10th) 2023. Currently serving as the Chief Operations Officer at Great Lakes Credit Union (GLCU), Elizabeth holds oversight over critical areas including Technology, Digital, Deposit Operations, Product Management, and the Project Management Office (PMO). Her strategic insights, data- driven decision-making, and expertise in process improvement play a pivotal role in executing GLCU’s strategy and enhancing operational efficiency. Keith Pfirrman, responsible for Growth at Akoya Keith Pfirrman is an experienced sales leader and fintech expert, currently focused on driving growth at Akoya. With a background in financial services, he brings valuable experience from his previous roles at Wood Mackenzie, Merrill Lynch and M&T Bank. Keith holds an undergraduate degree from Yale University and an MBA from Cambridge Judge Business School. |
Brought to you by...
Bud Financial (“Bud”) enriches financial data, identifying the likes of merchant, category, location and regularity of transactions, to provide actionable insights and readable inputs for LLMs in the financial services industry.
Scaling rapidly, Bud has been a trailblazer in its use of AI since 2015. The company has enabled banks and fintechs worldwide to get customer context from their transaction data so they can personalise the banking experience, proactively manage risk and optimise their business operations. With tens of billions of transactions processed, Bud’s market-leading transactional enrichment, categorisation and analysis helps financial institutions to become intelligent enterprises, fully harnessing their customer data and finding new, data-driven opportunities to grow. |
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