#327: How Larky's mobile app pulls triple duty benefiting your CU, your members, and local retailers...
Larky is no lark. This mobile app developer is serious about providing consumers -- your members -- with retailer discounts. But that sounds a lot like some other discount mobile apps out there already. Well, Larky sets itself apart a number of ways -- one of which is "white labeling" its software to where its can be branded with your credit union and passing discounts onto your members. This differentiator certainly enhances the value of your CU quite a bit.
To get to the bottom of this mobile discount stuff, we invited Larky's Gregg Hammerman on the show. Gregg provided some proof in the pudding with quite a few examples of how credit unions have already used Larky to their benefit. Very creative stuff here from your peers on how they are promoting themselves and saving their members some cash -- and benefiting local retailers, as well. Check it out!
In addition, Larky is an Impact Pilot Program with the Filene Research Institute.
Short on time? Watch the trailer below...
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Mike Lawson, Host
Married to a beautiful and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.