VentureTech25: How 2024 Launch Party Winner Ribbon Will Foster the Great Wealth Transfer...

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Saeid Kian, Co-Founder & CEO at Ribbon, stopped by the Studio Lounge to discuss how his fintech has evolved over the last year since winning VentureTech's 2024 Launch Party contest.

In particular, Saeid shared his journey, emphasizing personal experiences with loss and the challenges of financial institutions face in these situations that pose so much opportunity.

He covered the emotional impact of losing a family member, logistical hurdles in inheritance, and the startup's growth in customer acquisition and product development -- highlighting the importance of empathy in member relationships and innovative strategies to engage younger generations.

Saeid concluded with reflections on the past year and future plans for Ribbon.

Q&A summary
What is the significance of the 2025 VentureTech event?
The 2025 Venture Tech event is highlighted as a key gathering for showcasing innovations and networking within the tech community, particularly in Dallas, Texas.
Can you explain the background of Saeid Kian and his company Ribbon?
Saeid Kian founded Ribbon after over a decade in FinTech, drawing from his experiences with major tech companies like Facebook and Stripe, and personal challenges related to family health issues.
What personal experience led Saeid to start Ribbon?
Saeid's motivation stemmed from his father's battle with stage four pancreatic cancer, which prompted him to return home and navigate the complexities of inheritance and financial management during a difficult time.
How does Ribbon aim to improve the inheritance process for credit unions?
Ribbon focuses on creating a more empathetic member experience, operational efficiency, and retaining deposits by automating workflows related to deceased account management.
What was the impact of Ribbon's condolence platform on First City Credit Union?
The platform facilitated a thoughtful gesture that led a widow, who was not a member, to become a member after receiving flowers, showcasing the power of empathy in member relations.
What lessons has Saeid learned from his experience with First City Credit Union?
Saeid emphasizes the importance of innovation and member-first approaches, noting that feedback from First City has been crucial in shaping Ribbon's offerings and success.

Check it out and let us know your thoughts. And be sure to watch all our Studio Lounge episodes from VentureTech on our archive page -- as well as visiting our sponsors who support our conference coverage: Corelation, Backbone, and "Despite Impossible" podcast.