Mole Street and Datava Announce Strategic Partnership to Drive Sustainable Growth for Credit Unions

Mole Street, a leading technology consultancy, and Datava, an AI-powered data activation platform built for credit unions, are proud to announce a strategic partnership designed to provide enhanced services to their clients, particularly within the credit union industry.

​This partnership addresses a critical challenge many credit unions face—leveraging vast amounts of member and operational data to drive measurable business growth. While Datava’s platform transforms scattered credit data into a single, unified AI-driven ecosystem, many organizations struggle with aligning their teams and business processes to fully harness these insights. Mole Street’s expertise in business process optimization, HubSpot integration, and marketing operations ensures that credit unions can unlock the full potential of Datava’s platform, translating data into actionable strategies that improve member engagement and operational efficiency.

In return, Datava’s credit union clients will benefit from Mole Street’s comprehensive technology consulting services, with a specialization in HubSpot. Mole Street’s team has the skills and technical capabilities to advise clients and implement solutions that provide key stakeholders with real-time actionable data and analytics. These solutions enhance client interactions through personalization and the power of AI and offer impactful measurement capabilities that track customer requirements throughout the entire journey.

“We’ve been collaborating with Gordon and his team for some time now to support client growth initiatives and are proud to formalize a partnership with Datava to deliver comprehensive solutions that enable credit unions to efficiently scale their marketing, sales and member service operations while delivering personalized experiences that drive loyalty and retention,” said Brendan Walsh, Principal and Co-Founder of Mole Street. “Implementing a unified member platform like HubSpot and integrating it with adjacent industry technologies to forecast, track, and report on growth is essential for scaling any company. The credit union industry is ripe for digital transformation, with many organizations seeking to modernize legacy systems and adopt data-driven decision-making. This partnership aligns perfectly with our mission to drive meaningful business outcomes with Datava’s industry-leading data activation capabilities and excellent reputation in the financial services sector.”

Mole Street’s extensive experience in data migrations, system integrations, and workflow automation enables credit unions to seamlessly implement Datava’s solutions while ensuring their teams are equipped with the processes and training needed for long-term success. By bringing customer data into a unified platform, Mole Street can assist these organizations in aligning their sales, marketing, and service operations, creating a more valuable experience for their members.

“Partnering with Mole Street allows us to offer our clients a full suite of technology consulting services that help them track and measure their team’s business development efforts, as well as their various marketing campaigns, service operations, and client experience programs,” said Gordon Flammer, CEO of Datava. “Being able to track client behavior online and follow them through the entire lifecycle is of significant value to mid and large-sized credit unions. Together, we can provide a holistic approach that empowers our clients to succeed in a rapidly changing business landscape.”

For more information on the partnership and the collaborative services, please visit the Mole Street and Datava websites.