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MSUFCU, Reseda Group Partner with North American Fintech Coalition to Help Credit Unions Innovate and Grow

2/13/2025

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PictureBen Maxim
MSU Federal Credit Union (MSUFCU) and Reseda Group, its wholly owned credit union service organization, today announced the launch of a foundational partnership with North American Fintech Coalition (NAFC), a new nonprofit organization that fosters collaboration between credit unions and early-stage fintech startups to drive advancements in digital banking, advanced payment systems, and other cutting-edge technologies.
​

“NAFC’s work aligns with MSUFCU’s core value of pursuing growth and development and Reseda Group’s purpose to elevate the best and brightest fintech and cutting-edge solutions,” said Ben Maxim, MSUFCU’s Chief Innovation Officer and Chief Operating Officer at Reseda Group. “We’re excited for the opportunities this partnership will bring to our members and the credit union community.”

Based in Seattle, NAFC is comprised of nearly 25 early-stage startups, including some in stealth mode, all working to help credit unions better compete against big banks. Through its new partnership, MSUFCU and Reseda Group will have:
  • Access to all NAFC events, virtual or in person.
  • Access to the NAFC’s online portal of startups for pilot projects and/or investment.
  • First access to pilot projects/proofs of concept with NAFC startups.
  • Invitations to discussions and feedback surveys about the direction of new products in the marketplace.
  • First access to invest in NAFC startups and get detailed investor-level information.
  • Access to and influence on the planning and execution of the NAFC’s events/agenda.

Maxim and Meredith Nicholoff, MSUFCU Digital Strategy and Innovations Manager, will also serve on the NAFC advisory committee.

“NAFC’s partnership with MSUFCU and Reseda Group will help in breaking a significant barrier to entry for people from outside the financial industry and non-networked founders from diverse backgrounds who have ideas for improving the sector,” said Nate Derby, NAFC Co-Founder. “We appreciate their support in bringing new and diverse talent and services to credit unions.”

For more information about NAFC, visit namfintech.org.

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