Peacefully and Ribbon Announce Historic Partnership to Transform End-of-Life Planning and Inheritance

Jennifer Good

Peacefully and Ribbon are thrilled to announce a historic partnership, bringing together two mission-driven platforms to help financial institutions better serve grieving families and those preparing for the future.
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Peacefully allows financial institutions to offer their members expert guidance in preparing for and navigating the loss of a loved one. From estate planning to settling affairs, Peacefully ensures that families have the tools and resources they need at every stage. Peacefully helps credit unions build long term relationships with members and their beneficiaries, supporting deposit retention and opening up a new income stream.

Ribbon is the leading inheritance platform that enables credit unions to offer a seamless, self-serve experience for grieving families to submit notifications of a passing and upload inheritance-related documents. By simplifying the inheritance process, Ribbon helps credit unions retain deposits and streamline operations while easing the burden on families during an incredibly difficult time.

Through this partnership, any financial institution using either Ribbon or Peacefully will automatically receive an exclusive partnership promotion with the other, providing best-in-class rates and unlocking new value for their members. This collaboration strengthens both platforms’ ability to support families with seamless solutions during life’s most challenging transitions.

“Peacefully and Ribbon are aligned in our vision to support families dealing with a loss by tackling different aspects of the problem,” said Jennifer Good, CEO of Peacefully. “This partnership allows us to empower credit unions to comprehensively serve grieving families.”

Saeid Kian, CEO of Ribbon, echoed the enthusiasm: “Ribbon’s mission from day one has been to help ease the burden of loss for grieving families, and this partnership helps us accelerate those efforts.”

Both Saeid and Jen have personally experienced the profound impact of loss, with Saeid losing his father and Jen losing her grandmother, shaping their deep commitment to building solutions that make inheritance and end-of-life planning easier for families everywhere.

Together, Ribbon and Peacefully are setting a new standard for how financial institutions support their members through life’s most difficult moments.For more information, visit https://www.trustribbon.com and https://www.peacefully.com

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