From Bootstrap of the Year to Marketer of the Year to Brand of the Year (and plenty more!), the 2014 CUES Golden Mirror Awards certainly does not disappoint this year. To get an inside look at this year's banner crop of GMAs, we invited CUES' John Pembroke on the show and discussed many of the winners -- along with why they won and results garnered from these top marketing efforts. We also talked about trends John noticed in this year's award submissions as well as what credit unions can learn, implement, and emulate from all the winners.
And I must say, each year the industry marketing campaigns keep getting better and better. It's no wonder the credit union message is permeating throughout the nation at a rapid clip these days. So enjoy this interview and keep up the good work CUs. Great examples, all of them are.
2014 CUES GMA Winners
Short on time? Watch the trailer below...
Mike Lawson, Host
Married to a most gorgeous and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.