Callahan & Associates Releases Peer+ - The Future of Credit Union Benchmarking andComparative Analytics

Alix Patterson

Intuitive design. Faster analysis. Enhanced reporting. All packaged into a sleek, modern interface. These are just a few of the changes users can expect to see with the launch of Callahan’s newest analytics tool, Peer+, now available in beta to all Callahan clients with access to Peer-to-Peer.

Peer+, Callahan’s classic Peer-to-Peer software, reimagined combines performance analysis and market share data into one easy-to-use platform.

“By combining performance and market share data, into one platform, we’re excited to make analysis easy and powerful for our users,” said Alix Patterson, chief experience officer at Callahan & Associates. “Our goal is to help the credit union industry make data-backed strategic decisions and share data openly among their organizations.”

In Peer+, users can easily compare the performance of credit unions to other cooperatives and banks using NCUA 5300 Call Report, FDIC Call Report, Home Mortgage Disclosure Act (HMDA) Data, socioeconomic data, census data, and more. Other features of Peer+ include:

• A new interface with intuitive navigation, making it easier for users to find what they are looking for when analyzing credit union data.
• A streamlined workflow for creating and editing peer groups and custom displays.
• Enhanced functionality that allows users to see changes to formulas and charts in real-time, as well as autosave functionality in custom displays.
• Market analysis (MarketAnalyzer) which includes access to demographic, HMDA lending, and deposit dynamics at the geographic level.
• Dashboard displays make it simple for users to look at and compare multiple metrics in one view.

“At Callahan, we believe credit unions shouldn’t have to choose between managing today and building a better tomorrow,” said Patterson. “Peer+ is designed to help users take complex data and make it easily digestible while increasing economic opportunity in their communities.

Learn more about Peer+ at www.callahan.com/peer.

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