Carolinas Cup Makes a Splash With New Website from uncommn

When the Carolinas Credit Union Foundation sought a streamlined way to manage registrations and sponsorships for its biggest fundraiser of the year – the Carolinas Cup supporting Victory Junction – President Lauren Whaley turned to uncommn for a brand-new website.
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The Carolinas Cup website provides user-friendly registration forms and helpful information for
participants and sponsors and access to everything needed to prepare for the event slated for Sept. 18-20, 2022, at Pine Needles Lodge & Golf Club in Southern Pines, N.C. The fundraiser outing, started 18 years ago by CUNA Mutual Group, features a friendly competition between the North and South Carolina teams for the Carolinas Cup, which currently resides with North Carolina’s team.

Victory Junction is a year-round camp facility, providing life-changing experiences for children with serious illnesses and chronic medical conditions at no cost to their families. Over the last 18 years, the Carolinas Cup has raised $966,650 to benefit Victory Junction, and 2022 should push that figure to more than $1 million!

CUNA Mutual Group, the founder of the tournament, has always provided generous operational support for the fundraiser and auction, but adding the website by uncommn has allowed everyone involved to breathe a sigh of relief. For those who can’t make the event, the Foundation will add a link to the site for an online silent auction in early September.

“The Carolinas Foundation would not be the organization we are today without uncommn’s support in creating the Foundation’s website and now that of the Carolinas Cup,” Whaley shared. “Courtney [Bravo, project manager,] is fantastic, and Alex [VanHaasteren, senior web developer,] is wicked fast and smart.”

Whaley continued, “Credit unions in the Carolinas have a passion for Victory Junction. This past year, with the proceeds from last year’s Carolinas Cup we were able to sponsor a new family camp week, focused on children with autism. We had a record number of golfers – 78! – last year, so we knew we needed to simplify our registration process for everyone. uncommn helped us achieve that with our new, beautiful and highly functional website.”

uncommn’s objectives for the site, established in collaboration with the Foundation, were to highlight the event in a way that represented its importance to CUNA Mutual Group, the Carolinas Foundation and sponsors, create a more personalized experience, streamline registration, share fundraising success and develop a better mobile experience.

“Previously, the fundraiser event occupied a single landing page, and it was a lot on one page,” VanHaasteren explained. “The new site streamlines the experience and makes it easier for Lauren to update and manage going forward.”

“Working with Lauren was a breeze and supporting such a great cause made our efforts that much easier,” Bravo said. “Our proven website development process delivers a stress-free experience all the way around – for our clients, our team and visitors to the new website.”

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