Everything old is new again -- with a twist at CoastHills Credit Union. CoastHills' CMO Scott Coe joined us on the show to explain this twist, discussing how the credit union's Freedom Plus Checking program has achieved such modern marketing success (digital focus) implementing an old idea.
Here's some of what we asked Scott:
Tell us about CoastHills’ Freedom Plus Checking and its modern marketing success?
How do you achieve this success on, dare we say, an old idea?
What does this success tell your efforts?
Any advice to other credit unions out there looking to achieve similar success?
Check it out and let us know your thoughts.
Mike Lawson, Host
Married to a beautiful and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.