Category 6 Consulting’s Shari Storm (former award-winning Verity Credit Union Senior Vice President who headed up the successful "Verity Mom" campaign) joins us on the show to share her take on how credit unions can capture the most powerful market: Moms.
Here's some of what we asked Shari:
Who is the “Mom” market?
Why is this market so powerful?
Why are Moms so important to credit unions today?
How do credit unions gain their attention and retain them -- especially with today’s strong focus on Millennials?
Check it out and let us know your thoughts.
Mike Lawson, Host
Married to a beautiful and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.