According to Kony's new Digital Experience Index Survey ("The Digital Chasm"), businesses worldwide have invested $5 trillion in their digital transformations -- and yet many are still missing the mark meeting consumers' digital needs. In fact, the survey reveals that 47% of consumers will consider switching providers if businesses don't deliver the digital experiences they demand and expect.
This is the world we live in now and we invited Kony DBX Executive Vice President and General Manager Jeffery Kendall on the program to discuss some of the survey's many, timely takeaways to help businesses (FIs in this case) retain their audience. Jeffery also detailed six key steps companies can take to set a new agenda for an improved ROI from future digital investment.
Check it out and let us know your thoughts.
Mike Lawson, Host
Married to a beautiful and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.