WSECU VP of Digital Acquisition Systems Ryan Brooks joined us on the show to share WSECU’s successful digital transformation during COVID-19. This discussion is incredibly timely due to the accelerated nature of most credit union's digital offering during this challenging time. Just about everybody was doing a 100-meter dash to digital -- some unsuccessfully, however.
Here's what we asked Ryan:
What was WSECU’s digital transformation strategy? What did it entail?
Can you share with us the success WSECU has had with its digital transformation strategy? Any results to share?
What are some reasons for this success when many out there are struggling with digital transformation -- especially accelerated transformation due to COVID?
What advice do you have for other credit unions looking for success in this area?
Check it out and let us know your thoughts.
Mike Lawson, Host
Married to a beautiful and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.