Agent IQ’s CRO Soren Bested joined us on the show to share his insights on how credit unions can develop personalized relationships with their members through digital offerings. One key to this endeavor's success Soren mentions is AI -- that's Augmented Intelligence, not Artificial Intelligence.
Find out what he means in this timely discussion. Here's what else we asked Soren:
How does a credit union develop a personalized relationship with their members through digital services?
Why is this development so significant today to understand consumer’s unique situation and help develop trust?
While digital banking has improved the lives of individuals, it has dramatically reduced financial institution's ability to provide personalized service. Can you expand on this?
What are the goals here? (Establish deep relationship)
What’s next with this augmented intelligence technology?
Enjoy the clip and above. And if you want to watch the entire interview, it is below for you to check out.
Mike Lawson, Host
Married to a beautiful and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.