#241: Firsthand Facebook marketing tips for CUs with Lake Michigan Credit Union's Jennifer Dearnley...
Need some real-world tips on Facebook marketing for credit unions? Still on the fence whether or not to venture onto the world's largest social media network? If so, then you're in the right place because we invited Lake Michigan Credit Union's Marketing Project Coordinator Jennifer Dearnley on the show to give us a firsthand scoop on how her credit union has benefited from its presence on Facebook. Jennifer also discusses in great detail Navy Federal Credit Union's recent $200 million success utilizing its Facebook page, as well. In addition, she also provides three top tips for credit union marketers who want to get the most from their Facebook marketing efforts. Lastly, Jennifer touches on how effective Facebook advertising can be if done correctly. A very powerful tool for marketers!
We cover much, much more in this advice-packed interview with Jennifer, so check it out when you get a chance and let us know what has worked and what hasn't worked for your credit union on Facebook. I'm many other credit union marketers out there are curious to know.
Lake Michigan Credit Union Facebook page
Mike Lawson, Host
Married to a beautiful and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.