Watch the clip above and then check out the entire interview below the show notes.
LSC (now Envisant) President Libby Calderone joined us on the show to share the behind-the-scenes story of their new name, as LSC has become Envisant
Libby talked about why the name change and it's mostly a Google thing. She explains. And she shares the meaning behind the name: Envisant starts with ‘envis-‘ the root of envision, which means ‘the cause to see.’ The suﬃx ‘-ant’ is ‘one who performs a speciﬁc action,’ such as a consultant. Put the two together and you have a consultant that can envision or see to help resolve issues.
In addition to the name change, the Envisant team created a new website, as well as new design elements introduced with Envisant will eventually show up across ICUS and ICUL.
Very exciting and it's always fascinating the story behind rebrands. Check it out and let us know your thoughts. And be sure to watch the entire interview below for all the details.
Mike Lawson, Host
Married to a beautiful and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.