The 2016 AXFI Analytics Competition was fiercely fought battle between credit unions that could best leverage their member data to provide truly innovative services that could enhance growth and value. After the data dust settled, Empower Federal Credit Union's Sales and Service Program topped the field of worthy competitors.
So we invited Empower FCU's Director of Application Development and Business Intelligence Todd Wolfe to come on the show and explain the innovation behind his credit union's Sales and Service Program. We also discussed how his team came up with the idea (pain points addressed), benefits for the credit union, future goals, and what's cooking for the 2017 AXFI Analytics Competition.
Amazing stuff credit unions are doing today with member data to create and provide better and better services that greatly enhance the value. Check it out and let us know your thoughts -- and what your credit union is up to with data analytics.
Mike Lawson, Host
Married to a beautiful and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.