We've all heard of business strategies, marketing strategies, even technology strategies -- but data strategies? This is when you know "Big Data" has firmly taken a firm hold of our lives in a significant way. And it's not going away -- ever.
So we invited The Knowlton Group's Founder/CEO Brewster Knowlton to explain to us what exactly a data strategy is and why it's so important for your credit union to have one today.
Brewster also provides some member segmentation insights along with training staff on required data and analytics skills.
Check it out and let us know your data strategies for 2017.
Mike Lawson, Host
Married to a most gorgeous and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.