#910: CU Water Cooler’s Tim McAlpine and Matt Davis Report from SXSW and Preview Their “How To” Conference…

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Yes, we're in the midst of conference season and people are picking and choosing which ones to attend -- if they haven't already. One show that should be on your radar is this summer's CU Water Cooler "How To" Conference in Madison, WI, (June 12-13 -- technically, late spring).

Conference creators Tim McAlpine (Currency Marketing President & Creative Director) and Matt Davis (gameFI Founder) joined us on the program to provide a preview of what's to come this summer in Madison at one of the industry's more innovative and thought-provoking gatherings. It's truly a conference where no punches are pulled, commentary and opinion are encouraged, and interactivity is the norm. Oh yeah, the speaking is top notch, too.

But before we ventured into our CU Water Cooler discussion, Tim and Matt were attending SXSW in Austin, TX, during the time of recording and they gave a thorough rundown on what they saw (Elon Musk, Steven Spielberg, Mark "Luke Skywalker" Hamil, and much more). In typical Tim and Matt fashion, they were able to boil it down to what their experience at SXSW means for credit unions -- and it's not a reach at all.

So check out our lively discussion on both SXSW and CU Water Cooler's "How To" Conference and let us know your thoughts. And don't forget to register!